Saturday, July 7, 2007

How to use the drag-and-drop Flogd Shop Builder

The Flogd Shop Builder is a drag and drop application for designing and laying out your Flogd Shops. It uses placeholders for each of your elements. We define a placeholder to be the:

  • location (x-y coordinates in pixels),
  • color (in hex),
  • and size (width-height in pixels or for text, the scaling factor)
of the corresponding element in each product. The Product Scroll bar holds the products for internal navigation and represents each product by displaying Image 1. There are nine placeholders in total.



Text based placeholders:


Item name

Price

Description

Image based placeholders:


Image 1

Image 2

Image 3

Image 4

Navigation based placeholder


Product Scroll - Image 1 from each of your products will appear in the Product Scroll, which allows customers to browse between products within your shop.



Ed shows us how to use it on YouTube.



Thursday, July 5, 2007

Flogd launches a Facebook Application

How to get your Flogd shop on Facebook?


1. Goto http://www.facebook.com/apps/application.php?id=2421576589


2. Click "Add Application" on the top right.


3. Read and click Accept if you agree to Facebook's and Flogd's terms.


4. Enter your Flogd email and password (these are securely transmitted to Flogd for verification).


5. Select the name of your shop you want to appear in your Facebook profile.


Flogd in Facebook


Place your Flogd shop in your Facebook.
or
Use the same Flogd shop in multiple places (MySpace, Facebook, Friendster, your blog)
or
Have different shops for each location - match designs, sizes, culture
or
Have different shops with different products in them at each location - match products with culture, markets, demographics
or
Sell stuff in any combination you like, anywhere you can think of, using Flogd.

Wednesday, July 4, 2007

More on flogd security

Recent comments from users at Mashable and other blogs have been concerned about both the perception and actuality of flogd security.


Perception is totally out of my hands, though we introduced a nice graphic secure connection handler today, which aims to end this debate :)


In terms of the transmission of sensitive data, I'd like to explain in basic terms how it works. I leave technical details out deliberately for accessibility and protection.


When a website is loading that has a Flash application in it, your browser requests the swf file and once it has downloaded it, displays it as specified by the markup language. It is executed off your machine, locally, and operates in what's called a sandbox. This basically means that there are certain things the flash can and can't do to your computer and vice versa. In many cases, it can protect your data from local attacks.


When you "Check out" through a Flogd window, the local SWF file establishes a secure connection (HTTPS - SSLv3 - 128-bit encryption) with the Flogd processing server. Once a secure connection is established, sensitive data is protected in the same way as when you deal with your bank online, make purchases off Amazon or any other "normal" e-commerce transaction.


In summary, you are as vulnerable or as safe when using Flogd as using a normal e-commerce site.